Clarify Archives - Next Action Associates
KISS

KISS

Every time I am given a seat above the wings on an airplane I am amazed by the instructions written on them: « Don’t walk outside this area ». The written instructions get even shorter on the jet engine itself: « no step » and « no grab » can be seen there. Having...
Superhuman?

Superhuman?

When we started the business 10 years ago, ‘inbox zero’ was a bit of a holy grail for our clients. If we let slip in conversation that we had a means of attaining and sustaining that standard, ears pricked up all Spock-like. A decade later, most still like the sound...